Kevin Harvick Inc. has announced that Pinnacle Foods Group LLC will serve as a primary sponsor for the No. 33 entry in three Nationwide Series events in 2009.

"I'm excited to expand my relationship with Pinnacle Foods by having them join our Nationwide program at KHI," stated Kevin Harvick, KHI co-owner. "With my Cup car, I currently have a partnership with Vlasic pickles as an associate sponsor, but this will give Pinnacle Foods their first primary sponsorship opportunity. I look forward to a great partnership in 2009 and in future opportunities."

Pinnacle Foods Group LLC will showcase three of it's products on the No. 33 Chevrolet with three different drivers. Vlasic(r), Hungry-Man(r) and Armour(r) will be exhibited on the car with Kevin Harvick, Ron Hornaday and Ryan Newman behind the wheel.

Thrilled of the partnership, Mark Parker the Senior Vice President, Business Development of Pinnacle Foods Group LLC predicts an exciting three races with the companie's logos on the No. 33 KHI Chevrolet.

"Pinnacle Foods Group is thrilled to be joining forces with the KHI Racing Team for 2009," commented Parker. "We have a great portfolio of household food brands at Pinnacle and we are excited that 3 of those brands, Vlasic, Armour Canned Meats and Hungry-Man Frozen Dinners will be stepping forward as the primary sponsors for Kevin and the KHI Team. We see our brands and the NASCAR consumer as having incredible synergies and we look forward to bringing everyone these exciting and energetic programs in 2009, along with a spectacular racing season."