This holiday season, the famed Dale Earnhardt Inc. headquarters in Mooresville, NC is getting decked out for Christmas and ready for your visit.

Saturday, December 13th and one week later on Saturday, December 20th, fans are invited to the shop that Dale built for an exclusive behind the scene tour of the facility. On those two days, DEI's Reindeer Café will be open and Santa Claus will be on hand for children of all ages.

The special Behind the Scene Tours of Dale Earnhardt Inc. will start at 1pm each Saturday and will take fans through DEI's race shop and The Trophy Room, all the while hear stories of the Intimidator and the company he built. Fans taking part of this special opportunity will receive a complimentary Dale Earnhardt Inc. credential holder.

Tickets for these two exclusive tours are available only by calling the DEI Retail Store at 1-877-DEI-ZONE. A maximum of sixty guests per day will be allowed in, so space is extremely limited. Adult tickets are $12, while children ages 7-12 will be admitted for $3 (no children under the age of 7 will be allowed).

Pictures with Santa will be available on both Saturdays from 11am-2pm, with photo packages at $20. Children are invited to partake in a free scavenger hunt with prizes and have fun at the coloring station.

Fans will also be able to take advantage of the Reindeer Café, where they can buy freshly baked holiday cookies, cakes and pies. Shoppers on both Saturdays will also receive a No. 3 cooler with every purchase or after a $20 donation to the Dale Earnhardt Foundation.

Those attending are also being encouraged to bring a new or slightly used book for the Center of Hope Transitional ShelterDale Earnhardt Inc. is located at 1675 Dale Earnhardt Hwy. #3 in Mooresville, NC 28115. The Showroom & Retail Store are open Monday to Friday 9:00 AM - 5:00 PM and Saturdays 10:00 AM ? 4:00 PM.